Business Intelligence SaaS for publishers (ATLAS)
ATLAS is the culmination of Influential’s drive to bring the lessons learned from enterprise scale Business Intelligence projects from large publishers and deliver them in a package that is affordable for any publishing business. Our dream over the past 3 years has been to bring to market a BI solution that encapsulated the essence of Publishing BI needs, but smashing through the barrier to entry of a large up-front capital expense. 2012 will see the culmination of this dream.
The recent maturation of the Cloud computing environment; hand in hand with the delivery of powerful applications using a Software-as-a-Service model (SaaS) (whereby software can be accessed instantly and paid for on a monthly subscription basis), has meant we can now make this dream a reality.
ATLAS is aimed squarely at any publisher who would like to be able to achieve the following goals without making a significant capital investment:
• Accurately track the performance and profitability of their saleable content
• Monitor trends and opportunities within their marketplace quickly and easily
• Manage and optimise all their Master Data in one place (both product and customer)
• Obtain customised reporting across their entire business direct to their inbox
• Make insightful enquiries using a simple to use but massively powerful web application
• Create business dashboards and ad-hoc analysis to directly illustrate business drivers
ATLAS was conceived to provide an end-to-end solution to solve the common data challenges we encounter within publishing and to encompass all the lessons we have learnt in delivering numerous successful reporting and data management projects to develop a new type of centralised data management and reporting application.
How does it work?
We’ve built a multi-faceted Business Intelligence portal hosted in our secure, high-performance cloud. You just need to send us your data feeds (we can help you with this) and we’ll transform flat data like product, customer, sales & financials into readily interpreted, hard hitting facts and figures about your business. All you need to do is log on and start using one of several easy access methods.
Why does it work?
It works because we have worked our magic in consuming, transforming and handing back publishing data many times over for our mega-publisher clients, learning about the challenges they face and by definition the challenges other similar businesses will face, so that we can be sure the way we’re interpreting and handing back your data is the way you need it to understand the drivers and opportunities in your business.
It works because it can cope with any size of input system, from “no system” where data is stored mainly in spreadsheets to any of the leading publishing platforms holding 100s or even 1000s or books, journals and digital products.
It works because we’ll take care of your data by making sure that we’ve worked with you to see how we can health-check it at the point of entry, so you never need worry about inaccuracies, no one source of the truth or hours wasted compiling manual reports
More Details
ATLAS is formed of a number of key components designed to allow our customers to pick and choose the approach that’s right for them.
If you would like to talk to us about ATLAS, SaaS solutions, your business intelligence solution, software solution or any IT project you need to deliver successfully, please contact us or join us for a chat at the world famous 40-30 rooftop bar of our landmark London office - 30 St Mary Axe.
